On 4 July 2012, a national media conference highlighted how Ingeus Poland has been pioneering new ways of helping lone parents into sustainable work. The conference received widespread coverage in national as well as local media.
Anna Karaszewska, Chief Operating Officer Ingeus Poland, Ewa Przybylska, Project Manager Ingeus Poland, and Lucy Carmichael, Deputy Operations Manager Ingeus UK, spoke about how Ingeus’ long track record enabled it to design and deliver a responsive pilot model for lone parents in Poznań in 2011.
Conference participants comprised of key stakeholders including the Director of the Labour Office, the Vice president of the Regional Employers Association, HR Directors of employers collaborating with Ingeus, managers from social and family assistance centres, and labour market experts from the University of Economics.
Discussions focused on three main areas of interest.
- The fundamental importance of creating an effective partnership between the Public Employment Service and private providers. Public Employment Services increasingly recognize the importance of working with a range of stakeholders in order to deliver the kind of tailor made service that clients with multiple barriers need if they are to secure work. Building strong links with local employers was seen as an essential element.
- One size does not fit all. An individual relationship between advisor and client is central to success. Evidence shows that jobseekers with significant barriers to employment, such as lone parents, can move into work sooner with intensive support from private providers. Frequent meetings, intensive job search and harnessing the dynamics of encouragement and motivation can make a real difference to the client’s journey into work.
- Securing employment is good for the client and the wider state. Reducing the unemployment rates of disadvantaged groups enables people to realise their full potential, reduces social exclusion and helps secure the future sustainability of benefits and pensions in an increasingly uncertain world.
Clients were delighted to be able to share their experiences of the pilot. Single mother Katarzyna Woszczek talked about the support she received from her Ingeus advisor, who helped her with job search, showed her how to best present herself to potential employers and how to deal with stress. Katarzyna also praised the innovative children’s corner in the Ingeus office where her three year old son could play safely while she looked for work.
The press conference report was released on prime time news on the most popular TV channel, and received additional coverage locally and nationally.